Our facilities are located in & around Dallas, TX. We have used On The Move for over 10 years now. I highly recommend the use of the truck and insurance from them.
We leased to own our trucks; therefore, we now own our fleet. Our cost to insure and lease the truck averaged $700 per month. To ensure the trucks are sufficiently utilized two properties near each other typically "share" the truck. (This can be further explained in detail if needed.) This means that the cost of the truck & insurance are about $359 per month. This is the most affordable moving advertisement available.
We also charge each person who uses the truck a 15 damage waiver fee (also on the On the Move contract) to offset the costs.

Here's another reason / example:
One of our properties has a competitor next door, so they are about 20' apart. Our competitor rents their 10x10 climate controlleds for $36 per month. We rent the same unit for $120 per month with a pay two months get one free special. This facility maintains a 87-95% occupancy do to excellent property management and the truck "bonus." Tenants love the "one stop shop" convenience and the savings from the truck rental. We love earning the business without giving away too much free rent.

I will be more than happy to share any further information with you!
Here's wishing you luck with your future endeavors!