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Website and Online Rentals: Ask Us Anything

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  • Website and Online Rentals: Ask Us Anything

    Website and Online Rentals: Ask Us Anything

    Hello Self Storage Community!

    We'd like to put together some educational material around the world of websites, online rentals, chatbots, e-sign, API integrations, gate access control… it goes on and on! There's quite a bit of technology that goes into running a self storage business these days, and with us being in the tech space, we thought it could be fun and informative to share some videos and content based on your questions.

    We will read each and every one of your posts on this thread. From your questions, we'll make videos and share them here so others can learn as well.

    Hopefully this will be a fun, collaborative way to engage the self storage community. If there's a topic we don't know about, we'll reach out to the industry experts who do.

    So go ask away! Some simple guidelines:

    - Ask anything (well, as long as it's semi-related to self storage)
    - Please post your questions here on this thread so others can learn as well

    We look forward to reading your comments and questions!

    ps. Shoutout to the team at RIZEmktg for having a similar idea in the way of Marketing & Advertising. See their Q&A here: http://www.selfstoragetalk.com/forum...dvertising-q-a

  • #2
    If there is an under performing keyword search relevant to your business, what is the most effective way to fix this?

    Background to my question I am currently not performing well when people search for temperature controlled storage in my town. And I am trying to make changes to fix this. I show up great if you search for storage in my town.

    Comment


    • #3
      Hey RandyL! I would reach out to your website provider about getting better results for temperature controlled storage. If you find that you're underperforming for temperature controlled storage in Cedar Rapids, there are lots of ways that your SEO experts can address that, starting with auditing your facility page's content, looking at search trends in Cedar Rapids, and refining your website content to be more useful for temperature controlled queries. The keyword there is "refine" - small, high-quality content changes are much more helpful when trying to rank better in search results than frequent, off-target content changes.
      Jana Haecherl
      Marketing Communications Specialist at storEDGE
      Email me: jhaecherl@storedge.com
      Call us: 913-954-4110

      storEDGE.com // Facility Management Software, Marketing Websites, Rental Center™, and Integrated Services.

      Comment


      • #4
        Originally posted by janahaecherl View Post
        Hey RandyL! I would reach out to your website provider about getting better results for temperature controlled storage. If you find that you're underperforming for temperature controlled storage in Cedar Rapids, there are lots of ways that your SEO experts can address that, starting with auditing your facility page's content, looking at search trends in Cedar Rapids, and refining your website content to be more useful for temperature controlled queries. The keyword there is "refine" - small, high-quality content changes are much more helpful when trying to rank better in search results than frequent, off-target content changes.
        I have been talking with someone from the StorEdge team about this very issue. Never hurts to have opinions from more than one place though. Plus some of it is just waiting to see if recent changes I made will work.

        Comment


        • #5
          Sounds good, RandyL. Just didn't want to leave you hanging.
          Jana Haecherl
          Marketing Communications Specialist at storEDGE
          Email me: jhaecherl@storedge.com
          Call us: 913-954-4110

          storEDGE.com // Facility Management Software, Marketing Websites, Rental Center™, and Integrated Services.

          Comment

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